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Web Design Theory


Web Design Theory

Effective Social Media Automation

Effective Social Media Automation

Paying attention to social media is important, but it can be time consuming. In this post we'll show you how strategically utilizing social media automation tools can save you that effort and give both you and your followers a better experience.


Modern businesses face a dilemma - Your time is limited, but customers expect you to be everywhere. This problem has forced the growth of social automation and while some may find it distasteful, when done correctly it can expand your audience, multiply your reach, increase brand awareness, and save you much needed time. In this post we'll briefly run down the best social media automation tools, address the benefits & drawbacks, touch on the moral implications, and give you our three favorite low-risk / high reward options for adding social automation to your repertoire.

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The Future of Design / Device Interaction

The Future of Design / Device Interaction

Photoshop users love new gadgetry, but are mobiles and tablets finally becoming useful design tools?


Wether producing story boards or refining existing images, tablets and mobile devices do provide an obvious advantage - portability. As designers, we always love gadgets that integrate with our industry standard Adobe suite, but are we at the point where we can rely on these devices to replace a pad and pen? We seem to be getting pretty close...

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Socialize

Socialize

Use social networking - Don't let it take over your life.


Social media and social networking present incredible opportunities for bloggers and website owners who want to reach a larger audience. However, many people who have tried social media marketing have invested a considerable amount of time only to experience less-than-stellar results.

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Good Design Matters

Good Design Matters

What does quality design do for my company?


Good design implies credibility You only get one chance to make a first impression. When people visit your website, most won’t go through a fact-finding expedition to figure out your Series A numbers, who your investors are, and what your story is just to decide if your company can be trusted. Initial trust is a gut-feeling.

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Content is King

Content is King

The first rule of online content is Content is King. Providing quality content helps create a remarkable user experience.


There are tons of tricks that web content professionals rely on to tease traffic numbers. There is however one truth that outweighs them all - If you provide high quality content, the traffic will take care of itself.
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